Bill Ruff leads Lytx’s international sales and support operations in Europe, Africa, Latam and the Asia-Pacific regions. In addition to managing the growth of Lytx’s international presence, Bill oversees Lytx’s global video review operations and the RAIR compliance business unit in North America. Since joining Lytx in 2006, Bill has led numerous Lytx functions including the finance, accounting and administrative areas as CFO. Prior to Lytx, Bill served as an investment banker for Citi Group and Daiwa Securities, based in Hong Kong and New York. He received his bachelor’s from Haverford College and an MBA from the University of Chicago Graduate School of Business.